Language of Art and Design Essay Example | Topics and Well Written Essays - 1000 words

Language of Art and Design - Essay Example We must learn to do this before we can learn about interpretation and the meaning of various art works.1 We have to know how to walk before we can know how to run very fast. Firstly, we need to look at the physical parts of a work of art – how do we name and describe the visual facts? To do this we need a basic vocabulary. These are terms that can be applied to a work of art in any of the forms of art, be it photography, sculpture, or painting—these are the things we first see.2 The first thing we see is the medium, the material used in the work of art. Medium also refers to dimension as well. Is it two dimensions or three dimensions? Is it a painting on a piece of canvas or on a wood? Is it a sculpture in clay or charcoal? What kinds of paints are used? Acrylic, oil, watercolour? These factors all add to the effect of the creation. To understand the creation we must understand the many parts that make it up. Another important building block: One of the first rules of geometry is a line. A line the â€Å"path of a point moving through space.† It can be used to draw the eye to important parts of a composition. Lines also mark divisions between different spaces. You could say they are the basic â€Å"building blocks† of shape and form.3 Colour is another important one. Everything that we see from nature to fashion to our favourite football team impacts our brain with the exciting colours available in our world. Colour effects our emotions in both subtle and unsubtle ways. Without it, our daily life experiences would be dull as dishwater. Think how much our eyes are more drawn to a colourful magazine than to a black and white newspaper. The artist is sensitive to these issues and takes the use of color seriously, making serious choices for a various effects. For example, Matisse was a master of using colour and created some of his best paintings using the colour red. As with colour, light makes

Business Strategy 2 Essay Example | Topics and Well Written Essays - 2500 words

Business Strategy 2 - Essay Example Mission Statement: Mission statement is a statement which is used to describe why the organization exists and to explain what the company does to achieve the vision. The mission of a company is the one which changes as the organization develops. An example of such a statement is that of Wipro, which reads, ‘Our mission is to be a RF System Solution Provider, through its innovative research and design works for a new world of broadband wireless communications’ (Wipro Techno, 2010). The statement of company highlights its working towards the vision that has been set down by the company. Vision: The vision of a company can be defined as the intended future that the company aims at reaching. This is a long term view and is the basis for all the planning of the organization. An excellent example of this is the vision of Wipro which reads, ‘Contribute for global e-society, where a wide range of information is being exchanged beyond time and space over global networks, which breaks down the boundaries among countries, regions and cultures, allowing individuals to take part in various social activities in an impartial, secure way. Continous effort to enhance people’s lifestyle and quality by means of developing new technology in wireless communication’ (Wipro Techno, 2010). Core Competencies: The core competencies of an organization are the basic knowledge, abilities and skills that a company possess. This helps in classifying the organizations and to learn what the organization is best at doing. For the example of Wipro, as explained by the President and COO for Wipro Infocrossing, Sameer Kishore, ‘IT infrastructure management is our core competency and we will bring a well-proven data center transition and managed services methodology to help CSG meet its goals’ (Wipro Corporate, 2010). Strategic Approach: The strategic approach used by Wipro is one which is goal